Alvys vs. Turvo: Which Broker TMS Actually Fits?
Alvys's employee band centers around 77 employees and stops at 150. Turvo's centers around 103 and runs to 200. For a 12-person brokerage, that's most of the decision before a single feature gets compared.
Alvys ($600/mo, 3-150 employees) vs. Turvo ($700/mo, 5-200 employees) — the $100/mo gap is the smallest number in this decision
Pricing and integration data for freight broker TMS platforms.
Alvys and Turvo both call themselves a broker TMS, but they're not really built for the same brokerage. Alvys's 3-150 employee band centers on roughly 77 employees; Turvo's 5-200 band centers on roughly 103. For a 12-person shop, that's not a rounding error in a pricing table — it's most of why one platform scores a better fit than the other before anyone compares a single feature.
Monthly cost comparison
Alvys: $600/mo — the broker-internal workflow tool
Alvys handles load building, carrier booking, rate confirmations, tracking, and invoicing in one workflow built around the broker's own operations, and it natively connects to DAT Load Board, MyCarrierPortal, and QuickBooks Online — three in-stack integrations, the deepest of any TMS option here. The common mistake: brokerages pick Alvys because it's $100/mo cheaper, but if a key shipper is explicitly asking for a self-service tracking portal, that need doesn't go away — it gets solved with a bolted-on visibility tool that erases the savings and adds a fifth vendor to manage.
Turvo: $700/mo — the shipper-facing collaboration tool
Turvo is built around real-time shipment visibility and shared workflows across shippers and carriers, not just the broker's internal desk. It natively connects to MyCarrierPortal and QuickBooks Online — two in-stack integrations, not three, because it doesn't list a direct DAT Load Board connection. The common mistake here runs the other way: a brokerage that adopts Turvo for its collaborative portals but never gets shippers or carriers to actually log in is paying the $700/mo premium for features nobody uses, while still re-keying DAT load data by hand since that connection isn't native.
Alvys vs. Turvo, feature by feature
| Criterion | Alvys | Turvo |
|---|---|---|
| Monthly cost | $600 | $700 |
| Employee band | 3-150 | 5-200 |
| Band center (team-size sweet spot) | ~77 employees | ~103 employees |
| Native DAT Load Board integration | ||
| Native MyCarrierPortal integration | ||
| Native QuickBooks Online integration | ||
| Primary emphasis | Internal broker workflow: booking, rate confs, invoicing | Shared real-time visibility across shippers & carriers |
Alvys's band tops out at 150 employees; Turvo's runs to 200 — where you'll be at renewal matters as much as where you are today.
The monthly sticker-price gap compounds slowly; a mid-contract migration compounds fast.
The real risk isn't picking the wrong platform — it's running both at once. That's $1,300/mo combined, more than either alone, plus duplicate data entry for every load.
The actual decision rule
Questions that actually decide Alvys vs. Turvo
- Do your top 2-3 shippers need to log in and track loads themselves, or would proactive updates from your ops team cover it?
- Are you running DAT Load Board today? If so, price in the manual re-entry cost of Turvo's missing native connection.
- Where does your headcount sit today, and where will it likely be at contract renewal — Alvys tops out at 150, Turvo runs to 200.
- If you've migrated TMS platforms before, what did the data-migration and staff retraining actually cost last time?
Traditional broker workflow, deep carrier management, no shipper demand for self-service visibility: Alvys wins on fit and cost. Shipper-centric model with real collaboration buy-in on both sides: Turvo's $100/mo premium is buying something Alvys genuinely doesn't have.
Our engine ranks these purely on your brokerage's team-size fit and integration footprint against the data above — it has no visibility into which vendor pays the biggest affiliate bounty. Run the free audit to see which one fits your freight brokerage, plus the rest of your stack.